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international international
Breaking News

Goods worth about Rs 65000 crore sold online during festive sale this year RedSeer – RedSeer का दावा


नई दिल्ली. देश में फेस्टिव सीजन के दौरान ऑनलाइन प्लेटफॉर्म पर 9.2 अरब डॉलर (करीब 65 हजार करोड़ रुपये) की बिक्री हुई, जो पिछले साल के फेस्टिव सीजन में हुई कुल ऑनलाइन बिक्री (Online Sale) से 23 फीसदी ज्यादा है. कंसल्टिंग फर्म रेडसीर (RedSeer) ने शुक्रवार को अपनी रिपोर्ट में यह जानकारी दी.

रेडसीर ने इस साल पूरे फेस्टिव सीजन के दौरान ऑनलाइन प्लेटफॉर्म से 9.6 अरब डॉलर का ग्रॉस मर्चेंडाइज वैल्यू यानी जीएमवी (Gross Merchandise Value) मिलने का अनुमात जताया है. इससे पिछले साल यह 7.5 अरब डॉलर था.

रेडसीर ने अपनी रिपोर्ट में कहा, ”नए मॉडलों की पेशकश और आसान वित्त विकल्पों से मोबाईल ऑनलाइन प्लेटफॉर्म पर इस बार भी सबसे अधिक बिकने वाली उत्पाद श्रेणी बनी रही. इस श्रेणी का कुल जीएमवी में एक तिहाई से ज्यादा का योगदान रहा.”

इसी तरह कोविड-19 के कारण लगाए गए लॉकडाउन के कई महीनों के बाद लोगों ने अब घरों से निकलना शुरू कर दिया है, जिससे फैशन श्रेणी में ऐसा सुधार पहले कभी नहीं देखा गया. वहीं दूसरी तरफ इस साल घरेलू साज-सज्जा और अन्य इलेक्ट्रॉनिक्स जैसी श्रेणियों में धीमी वृद्धि देखी गई.

पढ़ें Hindi News ऑनलाइन और देखें Live TV News18 हिंदी की वेबसाइट पर. जानिए देश-विदेश और अपने प्रदेश, बॉलीवुड, खेल जगत, बिज़नेस से जुड़ी News in Hindi.



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